In presence of His Excellency Dr. Mohamed bin Mubarak Juma, the Minister of Education and Chairman of the Higher Education Council (HEC) Board of Trustees, this international conference in Business and management aims to provide the ideal opportunity for academic and business delegates from all over the world to meet in a relaxed and friendly atmosphere to exchange views, share research findings, and build relationships. Moreover, it aims to contribute to the local, regional, and international market needs, by providing accurate feedback and recommendations. It also provides a premier interdisciplinary platform for researchers, practitioners, and educators to present and discuss the most recent innovations, trends, and concerns as well as practical challenges encountered, and solutions adopted in the fields of business and management.
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